salesforce cc e-commerce
middle-sized business
(Mittelständisches Unternehmen)
(Mittelständisches Unternehmen)
We are certified and experienced Scrum Masters and IT Multi-project Managers, specialized in enabling Digital Transformation, based in Frankfurt.
case study: Salesforce e-commerce
Brief
- Industry: E-Commerce
- Type: Mid-sized Business
- Service: Program Management & PM
- Projects: 9
- Project Managers: Internal 1, external 4
- External Agency: Yes
- Location: Frankfurt + Distributed
background
- Leading international online outlet
- Digital Marketing and IT Infrastructure cooperation
- Use of IBM Websphere
- Several Additional Projects (i.e. Logistics, Finance)
- Issues with different Agencies
- Use of internal IT-Infrastructure (No Cloud)
sympthoms
- Desired to be Agile, without results
- Many meetings, no results
- Huge delays in projects lead by external agencies
- Constant crashes after every release deployed
- UX errors introduced after every release
- Very limited budged for non-core business
- No visible benefits for money spent on IT-Initiatives
Diagnostic
- Culture averse to risk (anti-agile)
- Limited in-house knowledge on Agile
- Wrong understanding of Agile and Lean approaches
- Cultural believes in Waterfall as the correct approach
- Waterfall projects without structure and chaotic
- Lack of alignment between business and IT
- Lack of Meaningful Project Metrics on Initiatives
approach
- Setup of a Project Management Office (PM- Best Practices)
- Set up of an improved Change Management process
- Project Managers: 3, from different Agencies
- Program Managers: 1
- Location: Frankfurt + Distributed
- Introduced Automatic Testing
- Introduced Professional Release Management
- Introduced a weekly learning program
outcome
- Efficient and Timely Risk Management (with RAID)
- Projects are more transparent due to Standard Dashboards
- Projects are easier to manage due to standarization
- Key metrics are used across multiple projects
- Significant reduction of post-Release Deployment issues
- Marketing Requirements are much clearer and testable thanks to BDD (Gherkins) requirements.
